Pizza Hut

Every once in a while you get the opportunity to do something really visual and fun. That opportunity arose when Pizza Hut developed a promotion offering a free month of the Disney Channel for every pizza order.

So a Pizza Hut thick-crust pizza made in the shape of Mickey Mouse seemed like a natural visual solution for the promotion. What's even more impressive? Well, keep in mind this was produced in the years prior to CGI and the Photoshop revolution. We actually made 86 real pizzas in order to get one perfect shape to photograph for the ad.

It turned out to be one very fulfilling campaign for Pizza Hut and for the Disney Channel.

Produced while at Ogilvy & Mather.