I spent forty-five years in advertising and marketing. What does that really mean? Well, that I've worked on a ton of different business categories. It means that I've helped companies get noticed and get bottom-line results. Like the ones listed here.
Over 5,000 advertising messages a day. Everyday. No wonder people try to ignore them. Ordinary advertising doesn't work anymore. Advertising's gotta stand out like a skyscraper in a trailer park. That's why I never go with the expected, the run of the mill, the ordinary. My work brakes through the clutter. It touches hearts and minds. It involves people. Thoughtful, wacky, profound, irreverent, loud or serene, it has impact. It makes a statement. It says something.
Experience
2012 to Present
Consultant
Phoenix, AZ
Over 5,000 advertising messages a day. Everyday. No wonder people try to ignore them. Ordinary advertising doesn't work anymore. Advertising's gotta stand out like a skyscraper in a trailer park. That's why I never go with the expected, the run of the mill, the ordinary. My work brakes through the clutter. It touches hearts and minds. It involves people. Thoughtful, wacky, profound, irreverent, loud or serene, it has impact. It makes a statement. It says something.
Experience
2012 to Present
Consultant
Phoenix, AZ
2008 to 2012
Station Casinos, Inc.
Corporate Advertising Creative Director
Las Vegas, NV
Station Casinos, Inc.
Corporate Advertising Creative Director
Las Vegas, NV
2006 to 2008
Critical Mass Creative Group
Vice President and Creative Director
Los Angeles, CA
Major Clients: Best Carbide, Wheatman Insurance, North American Scientific, ghd Hair Care, Quality Home Loans, Holden Color, ProVision Interactive Technology, Don Sebastiani & Sons Winery, SudzzFX Hair Care Products, Wireless Capital Partners.
Critical Mass Creative Group
Vice President and Creative Director
Los Angeles, CA
Major Clients: Best Carbide, Wheatman Insurance, North American Scientific, ghd Hair Care, Quality Home Loans, Holden Color, ProVision Interactive Technology, Don Sebastiani & Sons Winery, SudzzFX Hair Care Products, Wireless Capital Partners.
1998 to 2006
Mousetrap Advertising & Marketing, Inc.
President and Creative Director
Pasadena, CA
Major Clients: Delta Dental, Meguiar's Car Care Products, Excellon Automation, Matsushita Avionics, Genesis Health System, Stuf Car Care Products, Touchstone Pictures, ProActive Motorsports, Patriot Bank.
Mousetrap Advertising & Marketing, Inc.
President and Creative Director
Pasadena, CA
Major Clients: Delta Dental, Meguiar's Car Care Products, Excellon Automation, Matsushita Avionics, Genesis Health System, Stuf Car Care Products, Touchstone Pictures, ProActive Motorsports, Patriot Bank.
1994 to 1998
First Strategic Group Advertising & Marketing (division of McKesson)
President and Creative Director
Los Angeles, CA
Major Clients: McKesson, Cedars Sinai Health System, Curative Health Services, Scott & White Health System, Promina Health System, Columbia Health System, Providence Hospital, National Health Enhancement Systems, York Health System, CHW Healthcare, RuralMetro.
First Strategic Group Advertising & Marketing (division of McKesson)
President and Creative Director
Los Angeles, CA
Major Clients: McKesson, Cedars Sinai Health System, Curative Health Services, Scott & White Health System, Promina Health System, Columbia Health System, Providence Hospital, National Health Enhancement Systems, York Health System, CHW Healthcare, RuralMetro.
1991 to 1994
Ogilvy & Mather
Creative Director
Honolulu, HI
Major Clients: Microsoft, Hyatt Hotels, American Express, Jaguar Automobiles, Hawaiian Airlines, Pizza Hut, Taco Bell, AT&T, Dole Foods, Honolulu Symphony, The Island of Lana'i, Sea-Land Services, Waikiki/Oahu Visitors Association, Hawaii Visitors Bureau, Polynesian Cultural Center.
Ogilvy & Mather
Creative Director
Honolulu, HI
Major Clients: Microsoft, Hyatt Hotels, American Express, Jaguar Automobiles, Hawaiian Airlines, Pizza Hut, Taco Bell, AT&T, Dole Foods, Honolulu Symphony, The Island of Lana'i, Sea-Land Services, Waikiki/Oahu Visitors Association, Hawaii Visitors Bureau, Polynesian Cultural Center.
1989 to 1991
Orenstein-Savage Advertising
Creative Director
Sherman Oaks, CA
Major Clients: Alpine Car Audio, Audio Dynamics Corp., Steadicam, Infinity Audio Components, MicroComputer Accessories (division of Rubbermaid), Kawai Instruments.
Orenstein-Savage Advertising
Creative Director
Sherman Oaks, CA
Major Clients: Alpine Car Audio, Audio Dynamics Corp., Steadicam, Infinity Audio Components, MicroComputer Accessories (division of Rubbermaid), Kawai Instruments.
1986 to 1989
The Good Guise Advertising
Senior Vice President, Creative Director
Encino, CA
Major Clients: 20th Century Fox, The Prudential, Kaufman & Broad, Newhall Land & Farming (Master-planned community of Valencia), Center for the Improvement of Child Caring, Pine Grove Hospital, Hollywood Studio Museum, Orleans Restaurant.
The Good Guise Advertising
Senior Vice President, Creative Director
Encino, CA
Major Clients: 20th Century Fox, The Prudential, Kaufman & Broad, Newhall Land & Farming (Master-planned community of Valencia), Center for the Improvement of Child Caring, Pine Grove Hospital, Hollywood Studio Museum, Orleans Restaurant.
1984 to 1986
Junger-Wellman & Company
Creative Director
Venice, CA
Major Clients: Citicorp Plaza, Trojan Properties, Metrobank, Crown Coach, American Health Group, Dacosystems, Islands Restaurants.
Junger-Wellman & Company
Creative Director
Venice, CA
Major Clients: Citicorp Plaza, Trojan Properties, Metrobank, Crown Coach, American Health Group, Dacosystems, Islands Restaurants.
1979 to 1984
DDB/Needham, Inc.
Creative Director
Los Angeles, CA
Major Clients: Wilson's Suede & Leather, Mallin Outdoor Furniture, Halispecht's Lighting, Tinder Box, Gardenia Foods, HASA Pool Chemicals, Mitsubishi Electronics, Seiko Instruments.
DDB/Needham, Inc.
Creative Director
Los Angeles, CA
Major Clients: Wilson's Suede & Leather, Mallin Outdoor Furniture, Halispecht's Lighting, Tinder Box, Gardenia Foods, HASA Pool Chemicals, Mitsubishi Electronics, Seiko Instruments.
1973 to 1979
McMahan's Furniture Company
Director of Advertising
Los Angeles, CA
McMahan's Furniture Company
Director of Advertising
Los Angeles, CA
1968 to 1973
Bozell/Jacobs Advertising
Senior Art Director
Los Angeles, CA
Bozell/Jacobs Advertising
Senior Art Director
Los Angeles, CA
Obligatory Awards Section
Awards aren’t why I’ve done what I’ve done over the years. But I've been fortunate enough to have been handed a few anyway.
Clio Awards
Clio Awards Judge 1989 to 1991
Cannes Film Festival Advertising Awards
New York Art Directors Show
American Advertising Federation
West Coast Art Directors Show
International Film & TV Festival
New York Festivals
Best In The West Show
ADDY Awards
Lulus
ICON
EFFIE
Awards aren’t why I’ve done what I’ve done over the years. But I've been fortunate enough to have been handed a few anyway.
Clio Awards
Clio Awards Judge 1989 to 1991
Cannes Film Festival Advertising Awards
New York Art Directors Show
American Advertising Federation
West Coast Art Directors Show
International Film & TV Festival
New York Festivals
Best In The West Show
ADDY Awards
Lulus
ICON
EFFIE